Senior Director, Commercial Lead, Creators

Responsibilities: Own the commercial strategy, product roadmap, and execution for the Creators group's technology platform Serve as business partner to central Innovation and Technology teams to translate priorities into requirements and deliverables Drive roadmap execution with milestones, owners, timelines, and accountability across teams and partners Collaborate with Creators leadership and commercial teams to improve workflows, productivity, and performance Lead priority development of Creator OS capabilities (talent data, client tools, opportunity management, workflow automation, reporting) Evaluate systems and external solutions, propose build-versus-buy options and ROI considerations Ensure feasible solutions with central Innovation/Technology and scalable to future needs Establish a disciplined product development process with user requirements, testing, feedback, and implementation Drive adoption and rollout strategies to ensure new capabilities improve ways of working Define and track success metrics (adoption, efficiency, revenue impact) and steer investments accordingly Assess emerging technologies and creator economy signals to identify competitive advantages and new business opportunities Collaborate across THE·TEAM divisions to leverage resources and share proven capabilities Support recruitment by positioning technology and capabilities as differentiators Coordinate with SVP Operations and Finance on priorities, investment needs, and strategy (no direct budgeting) Maintain visibility into priorities, status, risks, and decisions with concise leadership reporting Start with influence and cross-functional partnerships, with potential to formalize internal or contracted resources

Key requirements: 8+ years in product management, commercial technology, digital transformation or related fields Experience owning a product/technology roadmap from strategy to execution and optimization Proven ability to lead complex, cross-functional initiatives and deliver on timelines Strong understanding of product development, systems integration, and data infrastructure Experience turning commercial/operational challenges into tech solutions that improve efficiency or revenue Experience in agency, media, entertainment, technology or professional services environments preferred Strong strategic/analytical skills, including build-vs-buy evaluation, business case development, and ROI measurement Ability to influence senior stakeholders and drive decisions without direct authority Proactive, solutions-oriented leadership with urgency and accountability Experience in high-growth or evolving organizations balancing short-term needs with long-term priorities Strong commercial acumen and ability to translate tech into competitive value Excellent communication (written, verbal, presentations) and ability to simplify complex concepts Strong organizational, project management, and cross-functional leadership capabilities Curiosity, judgment, and willingness to challenge assumptions with practical solutions Experience managing external vendors or internal tech teams; direct people leadership is a plus Bachelor’s degree; MBA preferred Proficiency in Microsoft Office Suite with advanced PowerPoint and Excel Willingness to travel; flexible scheduling including nights, weekends and holidays influencing and relationship-building strategic thinking problem-solving product management technology strategy data infrastructure