Sales Operations Specialist

The Sales Operations Specialist provides operational, process, and execution support to the Water North America sales team. This role is designed as a developmental pathway into a future sales position, giving high-potential individuals hands-on experience in sales workflows, tools, and customer engagement. The role combines trade show strategy, lead management, Salesforce execution, and sales development activity. The individual will also gain direct customer-facing experience through structured cold calling and meeting generation. This role is expected to leverage AI and tools to improve efficiency, build scalable processes, and support continuous improvement across the sales organization. With a legacy spanning more than 80 years, NSF leverages science and innovation to improve human and planet health. We provide science-driven, independent testing, inspection, certification, and advisory services and develop the very standards that drive the food, water, and life sciences industries worldwide. We empower our clients to navigate shifting regulations to improve consumer health, safety, and quality of life. One of our core values is We Are One NSF. This means that while we're one team, we embrace the cultural, ethnic, language, and demographic diversity that reflects the societies in which we live and work. Come join a team that makes a difference in the world. More information about NSF can be found at nsf.org. NSF is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or disability. Notice to Agency and Search Firm Representatives: Please note that NSF is not accepting unsolicited resumes from agencies/search firms for this role. Resumes submitted to an NSF employee by a third-party agency without a valid written & signed search agreement between NSF and said third-party agency will become the sole property of NSF. No fee will be paid if a candidate is hired as a result of an unsolicited agency or search firm referral. Thank you. NSF sets the global standard for quality, performance and safety of water products and systems with an extensive range of testing, certification and consulting serves. We continually strive to address emerging needs, empowering manufacturers to meet stringent regulatory requirements with confidence. With our expanding local presence in key regions, we ensure more efficient pathways for our clients to reach global markets while continuing to anticipate and respond to the evolving challenges of water safety. Bachelor's degree in business, marketing, or related field (or equivalent experience)1–3 years of experience in sales support, operations, or related field Strong interest in developing into a future sales role Proficiency in Salesforce and Microsoft ExcelStrong attention to detail and problem-solving skills Strong verbal and written communication skills

Build and manage exhibitor lists for targeted trade showsIdentify which exhibitors are NSF certified and document certification detailsUse AI tools and process improvements to increase efficiency of this taskEnrich exhibitor data by incorporating: Sales team target accountsProgram team inputCoordinate with sales and program leaders to flag exhibitors for: Targeted visitsIntroductionsSpecific business discussions Trade Show Strategy and Execution (Core Responsibility) Own coordination and preparation for assigned trade showsAct as the central point of organization across sales, marketing, and program teamsMaintain and distribute all planning documents, timelines, and materials Pre-show responsibilities Build and manage exhibitor lists for targeted trade showsIdentify which exhibitors are NSF certified and document certification detailsUse AI tools and process improvements to increase efficiency of this taskEnrich exhibitor data by incorporating: Sales team target accountsProgram team inputCoordinate with sales and program leaders to flag exhibitors for: Targeted visitsIntroductionsSpecific business discussions During and post-show responsibilities Support capture and entry of leads into Salesforce where required Ensure completeness and accuracy of trade show data Support calculation and tracking of trade show return on investment using provided tools Support the planning of webinars and its communication to targets and compilation of participation interestParticipate in structured sales development activity as part of role progressionSpend up to 4–6 hours per week in defined cycles conducting cold outreachBuild confidence in pitching NSF services and handling rejectionGenerate and qualify meetings for the sales teamTrack personal outreach activity and performance Sales Development (Cold Calling and Pipeline Support) Support the planning of webinars and its communication to targets and compilation of participation interestParticipate in structured sales development activity as part of role progressionSpend up to 4–6 hours per week in defined cycles conducting cold outreachBuild confidence in pitching NSF services and handling rejectionGenerate and qualify meetings for the sales teamTrack personal outreach activity and performance Salesforce and Data Management Execute day-to-day Salesforce activities including: Lead assignment Data entry Opportunity and account updates Build and maintain basic reports and dashboards Partner with Commercial Operations and Salesforce IT teams to request updates and improvements Escalate system or process issues and help drive resolution Continuously improve data quality and process consistency Meeting and Workflow Support Coordinate scheduling for larger team or cross-functional meetings Support meeting preparation activities, including rotating responsibilities across team members Capture meeting notes and clearly document follow-up actions Help ensure accountability on assigned actions This role supports team-level workflows and coordination This role does not provide individual administrative support such as travel booking Be the main point of contact in multiple business initiatives and/or specific projects. Support Request for Proposals as defined in the RFP process (*)Support as requested the quoting/pricing of proposals Support cross-functional collaboration between sales, marketing, and program teams Identify opportunities to improve processes and recommend enhancementsAI and Process Improvement Use AI tools to improve efficiency in workflows and data gathering Develop repeatable processes to reduce manual effort Support adoption of AI tools within the sales team Validate outputs and ensure accuracy and quality#LI-CB1Posting Date: 2026-09-11