EVEREVE inspires women to move forward in their fashion and in their lives by offering modern, curated pieces—along with expert styling—to ensure women feel confidently put together. Our 100+ stores, booming e-commerce business and a fast-growing subscription box service, Trendsend, reach over one million customers every year.
Living our core values and treating everyone with HEART (humility, empathy, authenticity, relationships, tenacity) creates a shared purpose and collaborative community—and it's also a key part of our success. Join our team to help shape the future of an ever-growing, ever-evolving brand!
EVEREVE is looking for a Senior Manager, Digital Marketing to join our growing marketing team! The Senior Manager of Digital Marketing is a key leader within our marketing strategy team, responsible for overseeing and executing digital marketing campaigns with agency partners in Paid Social, SEM, Affiliate and all other paid media placements like CTV, display, and retargeted direct mail. You'll use your expertise in paid media to help grow customer acquisition and drive e-commerce revenue growth. Reporting directly to the Sr Director of Growth & Strategy, you'll manage day-to-day campaign execution (with agencies), reporting, budgets, and partner on innovative strategies to grow through understanding performance and evaluating new marketing opportunities in existing and new channels. Additionally, this position will be responsible for partnering cross-functionally with Brand Marketing, Organic Social Media, Influencers & Partnerships, E-Commerce, Business Intelligence and Merchandising teams to both inform marketing strategies and ensure cohesive strategy implementation.
This position requires current expertise in digital marketing channels and the ability to understand performance KPIs and how to apply insights to inform strategic decision making in campaign and creative direction.. The ideal candidate has a passion for the ever-changing landscape of digital media and a natural curiosity to learn, test and drive growth. You'll be comfortable writing briefs and leading meetings with both internal and external partners. We're looking for a curious, enthusiastic leader ready to dig in and support growth!
Requirements:
Lead the development and execution of multi-channel campaigns across digital channels to reach digital growth goals
Contribute to seasonal campaign briefs to lead internal teams and external agency partners
Develop monthly Paid Social briefs
Analyze performance and learnings from previous campaigns to inform future strategies and execution
Collaborate with peers and project managers to ensure successful campaign execution
Track, analyze, and report on weekly and monthly campaign metrics to evaluate performance, identify trends, and propose strategic adjustments that optimize campaign success.
Lead day-to-day communication with project managers on coordination of campaign deliverables
Build partnerships across merchandising, creative, web and technology teams to to ensure successful execution of marketing plans
Manage monthly budgets, invoicing and reconciliation
You'll be interacting weekly with several agencies to keep campaigns running, including partners in Paid Search, Display, CTV, Paid Social, Creative Production, and Affiliate. You will be an important hub of communication!
What You'll Need:
Minimum 7+ years in strategic omni-channel marketing, with at least 2 recent years in digital paid media channels (CRM knowledge a bonus)
Working knowledge of Paid Social campaign planning and optimizations (Meta, Pinterest)
Working knowledge of leading agencies in Paid Search campaigns
Working knowledge of additional paid media placements, such as Digital Display, Connected TV and Affiliate Marketing
Proven track record of developing and executing successful digital marketing campaigns
Proficiency in digital marketing tools and reporting on marketing KPIs
Strategic thinker that understands the crossroads of campaign performance and creative
Highly organized and able to operate independently and manage agency relationships
Passionate about digital marketing and finding new ways to grow revenue
Excited to embrace the world of women's apparel and ideally already a fashion lover
Driven to build meaningful relationships that align with the Evereve brand, with excellent communication and interpersonal skills
This position is fulltime in office, currently M-Th with remote work on Fridays (subject to change)
What Success Looks Like:
Paid media plans that run efficiently with an understanding of performance levers that drive growth
Monthly reporting that tells the story of what happened, why, and what we should do next in our marketing channels
Meeting new customer acquisition goals
Excellent agency relationships built on trust and successful campaigns [1]
Evereve Benefits and Perks
Self-Managed PTO: Time off is yours to plan and use as you need it
Affordable Health Insurance:
80% employer-paid premiums for medical and dental for team members; 50% covered for eligible partners, spouses and dependents
Profit Sharing Bonus:
Paid quarterly based on company performance
Parental Leave: Generous paid leave benefits for maternity, paternity and adoption to enjoy time with your growing family
Flex Spending Accounts: Benefit from pre-tax savings for out-of-pocket healthcare or dependent/daycare costs
Additional Insurance:
Company paid short-term disability and life insurance
401k + 5% Match: Contribute to your financial future and receive a 5% company match with immediate vesting upon enrollment
Fashion Discount: Enjoy a 30% discount on all Evereve product when you shop in our stores
Flexible Work Model:
Offers work from home flexibility with (3 or 4)-day in-office presence to build connection with team members
Culture of Purpose: Experience a culture of purpose rooted in our HEART Values – Humility, Empathy, Authenticity, Relationship and Tenacity
