Director of CRM Strategy & Governance

Samsung Electronics America is seeking a Director CRM to lead the governance of the CRM Center of Excellence, establishing best practices, setting targets, and driving cross-channel CRM initiatives across email, SMS, Push, and more. This role shapes CRM strategy, performance, and governance across SEA. The ideal candidate will direct a governance team, leverage data and technology to scale CRM programs, and collaborate with Marketing leadership to close gaps and optimize outcomes.