Senior Web Analytics & Optimization Consultant

Allstate Foundation is seeking a Direct Web Analytics Senior Consultant to drive data-informed decision making across the Direct-to-Consumer sales experience. You will translate complex analytics into actionable insights, shape measurement strategies, and partner with product, IT, and finance teams to optimize the digital journey. In this role, you will own scalable analytics and reporting, build Power BI dashboards, monitor KPIs, and influence senior leadership with data-driven recommendations