Staff Product Manager (Consumer Growth Loyalty)

Millions of people use the Aff... but we don’t yet give them a reason to keep coming back beyond the product itself You’ll build our consumer loyalty program from scratch: what people earn, how they move up, and why affirm becomes their default way to pay Own the vision and roadmap for affirm’s consumer loyalty program, setting the hypotheses, success metrics, and sequencing across multiple quarters Launch the first version of rewards and tiers, including earn mechanics, member benefits, redemption, and the surfaces that make the value obvious in app, at checkout, and after a purchase Build the engagement loops (progress, milestones, personalized offers) that turn a one-time borrower into someone who reaches for affirm every week Own the program economics: reward liability, funding mix across merchant-funded offers, interchange and network incentives, and the case for incremental GMV against cost per member Set up the measurement foundation for loyalty, including holdouts, incrementality testing and long-run LTV, then tune earn and burn rates and tier thresholds off what the data says Partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design rewards that are compliant and clearly disclosed, with no hidden fees or fine print that surprises people Align senior stakeholders and pull together dependencies across Card, Shopping, Servicing and Marketing, leading embedded engineering and design pods through a lot of ambiguity BenefitsCompensation: We have a simple, flexible, and transparent remote-first compensation structure so you can make the best decisions for yourself and your family Spending Wallets: Access tech, food, lifestyle, and family planning wallets for your expenses Supportive Communities: Get involved with our employee resource groups and community groups Remote-first Workforce: If your role is remote, you can set up shop anywhere in your home country Generous Time Off: Take the time you need when life happens