Head of Sales

Head Of SalesThe Head of Sales is responsible for leading PopStroke's national event and group sales strategy, structure, and execution across all venues. This role oversees a layered field sales organization consisting of Senior Sales Managers who lead and support Event Sales Managers, Local Marketing Managers, Coordinators, and other sales resources across the PopStroke portfolio. This leader is accountable for transforming event and group sales into a significant and sustainable revenue engine for the business, with a goal of growing sales-generated revenue to approximately 2030% of total venue revenue over time. Just as importantly, the Head of Sales is responsible for ensuring the Sales organization operates as an integrated partner to our venuesnot as a separate corporate function. Sales success at PopStroke requires deep partnership with Operating Partners and venue leadership, a strong understanding of venue operations, and shared accountability for both the revenue sold and the experience ultimately delivered to the guest. The Head of Sales will establish the expectation that sales leaders know their venues, understand their businesses, spend meaningful time in the field, and work side-by-side with Operating Partners to identify opportunities, solve challenges, support major events, and drive revenue. This is not an individual contributor sales role. This leader must scale performance through people, systems, training, data, venue partnership, operational understanding, and disciplined execution.