hire emeraldDenver, CO
Agentic GTM Lead - Growth Engineering & Demand Generation
$2,500 - $3,500 per month
Apply (opens in a new tab)Agentic GTM Lead - Growth Engineering & Demand Generation
Agentic GTM Lead - Growth Engineering & Demand Generation
hire emeraldDenver, CO
yesterday
$2,500 - $3,500 per month
Advertising AgenciesPortfolio Management and Investment AdviceInvestment Banking and Securities Intermediation
Apply for this role (opens in a new tab)Agentic GTM Lead
Location: Remote – Latin America
Work Arrangement: Fully Remote
Employment Type: Full-Time
Compensation: $2,500–$3,500 USD/month
Experience: 4–6+ years
Schedule: Full-Time | Strong overlap with U.S. Eastern Time required
Industry: Investment Management / Alternative Investments
Department: Go-To-Market / GrowthAbout the Company
Our client is a fast-growing U.S.-based investment management firm building institutional-quality alternative investment solutions for sophisticated investors, financial advisory firms, and multi-family offices. The firm combines deep investment expertise with a technology-driven approach and is entering its next stage of growth. As its investment platform and partnerships expand, the company is building a scalable go-to-market engine to generate demand, strengthen its market presence, and support continued growth.
About the Role:
- We are looking for an Agentic GTM Lead who combines real engineering ability, commercial instinct, demand-generation experience, and financial market knowledge.
- This is not a traditional marketing role, and it is not a pure engineering role.
- You will build and own the systems that generate demand across outbound, content, social, SEO/GEO, email, and AI-powered automation. You will connect the technical infrastructure behind these channels with measurable commercial outcomes such as qualified interest, booked meetings, and pipeline.
- Most importantly, you bring the ideas.
- You will not be handed a complete GTM playbook to execute. You are expected to identify new demand-generation opportunities, launch multiple experiments simultaneously, measure what works, quickly eliminate what does not, and scale the strategies that produce results.
- This is a highly autonomous, hands-on builder role for someone who enjoys moving from an idea to a working system and then proving its commercial impact with data.
- Why This Opportunity?
- This role offers the opportunity to build a sophisticated GTM engine from the ground up within a growing investment management business.
- You will have significant ownership over how demand is created, measured, automated, and scaled.
- You will be able to:
- Build rather than simply manage existing marketing systems
- Experiment across multiple acquisition channels
- Apply AI and agentic workflows to real commercial problems
- Connect engineering directly to pipeline and revenue
- Develop systems that automate repetitive GTM work
- Shape the company's content, social, outbound, and digital presence
- Work with sophisticated financial products and audiences
What You'll Do:
- Build and Scale the GTM EngineDevelop new demand-generation ideas, channels, and experiments
- Build systems across outbound, content, social, SEO/GEO, email, and website acquisition
- Turn successful experiments into repeatable and scalable growth systems
- Rapidly stop or redesign initiatives that are not producing measurable results
- Connect GTM infrastructure directly to qualified interest, meetings, pipeline, and revenue
- Build Technical GTM Infrastructure
- Work hands-on with APIs, SQL, Python and/or JavaScriptBuild integrations between data sources, automation platforms, CRMs, and GTM systems
- Create workflows using tools such as Clay, n8n, Zapier, and CRM platforms
- Design lead enrichment, account scoring, personalization, sequencing, routing, and attribution systems
- Build solutions rather than relying exclusively on no-code configuration
- Build AI & Agentic Workflows
- Design and deploy workflows using LLMs and AI agents
- Automate research, content development, personalization, lead enrichment, and routing
- Identify repetitive GTM processes that can be automated or augmented with AIBuild scalable systems that allow a small team to operate with significantly greater leverage
- Own Demand Generation
- Build and optimize outbound programs based on signals, data, and a clearly defined ICPDevelop demand through outbound, SEO/GEO, content, social, and other acquisition channels
- Build measurable programs that generate qualified interest and booked meetings
- Continuously test messaging, audiences, channels, landing pages, and sequencesBuild the Content & Social EngineDevelop systems for producing and distributing podcasts, videos, webinars, social content, and thought leadership
- Repurpose long-form content into multiple channel-specific assets
- Build consistent visibility across platforms such as LinkedIn and X/Twitter
- Help establish a credible voice for a sophisticated investment and wealth-management audience
- Experiment & Measure
- Run multiple experiments simultaneously rather than testing one channel at a time
- Conduct structured A/B testing across messaging, channels, landing pages, and sequencesBuild dashboards for demand generation, attribution, and pipeline contribution
- Use evidence and commercial results to determine what gets scaled, changed, or eliminated
- Required Qualifications4–6+ years of relevant experience across growth engineering, GTM engineering, demand generation, growth marketing, or related roles
- Proven ability to generate original demand-generation ideas and independently turn them into experiments
- Demonstrated demand-generation results through outbound, content, SEO/GEO, social, or similar channels
- Ability to provide specific metrics or examples showing how your work generated leads, booked meetings, pipeline, or revenue
- Strong hands-on engineering ability with APIs and SQLProficiency with at least one scripting language, preferably Python or JavaScriptExperience with automation platforms such as Clay, n8n, Zapier, or similar tools
- Hands-on experience working with CRM systems, integrations, data, and automation
- Practical experience building with LLMs and AI/agent workflows
- Strong commercial instinct and ability to connect technical builds to measurable business outcomes
- Professional experience or strong working knowledge of finance, investing, asset management, or investment management
- Strong experimentation and A/B testing mindset
- Ability to build and own initiatives from 0 to 1Strong design and UX judgment
- Ability to work autonomously in a fast-moving environment
- Strong overlap with U.S. Eastern Time business hours
Preferred Qualifications:
- Direct professional experience in asset management or investment management
- Experience with alternative investments and/or hedge funds
- Strong personal or professional interest in financial markets and investing
- Experience building a GTM, growth, or demand-generation function from scratch
- Experience with data warehouses or analytics infrastructure such as Snowflake, BigQuery, or dbt
- Experience with attribution modelingCFA, MBA, or other relevant finance/business education is a plus
- How Success Is Measured
Success in this role will be based on your ability to create a measurable and scalable demand engine.
Key outcomes include:
A growing stream of qualified interest and booked meetings attributable to your GTM systems
Successful demand-generation experiments that can be scaled into repeatable programsAI-powered and signal-based outbound systems actively generating opportunities
Consistent content and social distribution with measurable audience growth
Reliable measurement of demand and pipeline contribution
A continuous experimentation system that clearly identifies what should be scaled
Also on the board Same function, level within a rung
Level
Manager
Salary
$2,500 - $3,500 per month
Location
Denver, CO
Occupation
Marketing Managers
Industry
Advertising Agencies
Posted
yesterday