Brand Community Strategist

Brand Community Strategist

hiretalentArlington, VA

yesterday

Marketing ManagersMarket Research Analysts and Marketing SpecialistsPublic Relations Specialists
Marketing Consulting ServicesOther Services Related to AdvertisingAdvertising Agencies
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Job Title: Brand Community Strategist
Contract Length: 6 months Location: Remote (USA)
Job Description: We are looking for a Brand Community Strategist to support the US market. While many brands know how to buy ads, very few know how to \"speak client\". This role is designed for a community-obsessed strategist who can bridge our client between corporate marketing objectives and the authentic, often-unfiltered world of client communities. As a Brand Success Manager, you will serve as a subject matter expert supporting brand partner requests across their community client journeys and building their trust in client as a marketing platform. You will partner with our sales teams to respond to inbound partner needs, recommend where and how brands should engage, advice on community etiquette, and guide overall community activation strategies. You are part creative strategist, part community diplomat, and part consultative educator.
Core Responsibilities: Organic Strategy & Recommendations: Respond to partner requests by advising where and how a brand should engage organically across subclients. Deliver tactical community engagement recommendations tailored by specific use cases, such as customer care, fandom, and organic campaigns. Copywriting Education & Enablement: Educate brand teams on best practices for tone and voice, providing guidance on copywriting for posts, comments, and AMA responses. Moderation & Community Guidance: Advise brands on moderator outreach, navigating community rules, and adhering to moderation best practices to foster positive community integration. Profile Setup & Tools Activation: Guide brand partners through profile setup, verification, and utilizing client Pro listening features as key components of organic activation. Cross-Functional Collaboration: Support partner requests in partnership with Sales and Client Partner teams, helping brand marketing teams navigate internal approvals while understanding client unique ecosystem. Product Feedback: Synthesize trends and insights from partner inquiries to feed back to Product and Engineering teams, helping improve tools for brand presences.
Qualifications: client DNA: Active client user with a deep understanding of the client, threads, crossposts and community dynamics.4–7 Years Experience: Background in community management, social media strategy, or agency-side consultative account support. Consultative Partner Support: Proven capability to handle diverse incoming partner requests and translate complex internet culture into actionable marketing guidance. Platform & Execution Expertise: Hands-on understanding of profile setup, account verification, community moderation dynamics, and client Pro listening tools. Strategic Empathy & Marketing Literacy: Ability to anticipate community sentiment and explain how organic community health supports broader marketing funnels. Self-Starter: Comfortable working in the \"gray area\" to guide brands through dynamic, non-standardized requests.
Education: BA / BS degree or equivalent work experience.

Also on the board Same function, level within a rung

Level

Senior

Location

Arlington, VA

Occupation

Marketing Managers

Industry

Marketing Consulting Services

Posted

yesterday

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Brand Community Strategist at hiretalent | Johnson Jobs