Social Media Strategy Lead (Films)
Social Media Strategy Lead (Films)
digitalDenver, CO
yesterday
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions Managers
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Apply for this role →We are seeking a Freelance Social Media Strategy Lead (Films) to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, Tik Tok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.
Responsibilities:
Develop an audience growth strategy across Instagram, Tik Tok, and other social platforms. Advise on content pillars, themes, and positioning for a distinctive social brand. Recommend Reels and short-form video strategies, including content cadence and formats. Build and manage community engagement initiatives and creator/fan partnerships. Provide high-level paid media recommendations (Meta Ads, Tik Tok, You Tube) aligned with brand growth. Define target audiences and advise on segmentation and growth opportunities. Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
Requirements:
Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands. Expertise with Instagram, Tik Tok, Meta (Facebook), and short-form video content. Strong understanding of community building and creator engagement. Ability to operate independently as a freelance consultant while providing strategic guidance. US-based or strong knowledge of the US film and entertainment audience preferred.
Also on the board Same function, level within a rung
Level
Manager
Location
Denver, CO
Occupation
Marketing Managers
Industry
Advertising Agencies
Posted
yesterday