Communications Broadcast & Multimedia Production Coordinator

Communications Broadcast & Multimedia Production Coordinator POSITION DETAILS LaGuardia Community College, located in Long Island City, Queens, serves over 27,000 students in pre-college, degree-seeking, and continuing education programs each year across fifty-seven associate degree and certificate programs, as well as over sixty Adult and Continuing Education (ACE) programs/services. Founded in 1971, the college has offered access and opportunity for New Yorkers to earn credentials and training to transfer to senior colleges and find rewarding, sustainable wage jobs and careers. LaGuardia is one of seven community colleges within the City University of New York (CUNY), and reflects the legacy of our namesake, Fiorello H. LaGuardia, the former NYC mayor beloved for his advocacy of the underserved. LaGuardia is accredited by Middle States Commission on Higher Education and is proudly a Minority Serving Institution holding designations as a Hispanic-Serving Institution, Asian American and Native American Pacific Islander Serving Institution, and meets the requirements to be part of the Minority Science and Engineering Improvement Program. Reporting to the Director of Marketing in the Division of Communications and External Affairs, the Communications Broadcast & Multimedia Production Coordinator is responsible for creating, capturing, and producing high-quality visual assets that support the college's marketing, advertising, and communications initiatives. This position oversees all aspects of photography, video pre-production, production, post-production, and content distribution across digital and traditional platforms, developing compelling multimedia content that promotes the college's academic programs, student learning experiences, campus life, and student recruitment efforts. By producing engaging visual storytelling, the coordinator helps strengthen the college's brand, increase audience engagement, and advance the institution's strategic enrollment and outreach goals. Duties and responsibilities include, but are not limited to, the following: Develop and produce high-quality multimedia content including student recruitment videos, advertising/marketing campaigns, student success stories, and digital marketing assets that support enrollment and institutional goals. Lead all phases of video production, including concept development, scriptwriting, storyboarding, creative brief preparation, project scheduling, and coordination with campus stakeholders. Collaborate with Academic departments, Enrollment Management and Student Affairs to identify content opportunities that effectively promote the College’s mission, programs, and student experience in visual formats. Perform post-production editing, including footage management, motion graphics, audio enhancement, color correction, captioning, and formatting content for multiple digital channels using industry-standard editing software. Plans, coordinates, and oversees photography and image development activities, including location scouting, subject edits and ensuring assets meet project and branding requirements. Monitor and analyze emerging trends in digital media, content marketing, artificial intelligence (AI), and multimedia technologies to enhance recruitment communications and audience engagement. Research, evaluate, and implement AI-powered tools and automation solutions for video production, content creation, transcription, editing workflows, audience targeting, and marketing optimization. Regularly review and update documentation to reflect changes in technology or processes; Additional related duties as assigned.